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There was only one thing that seemed a little odd to Jane: his syntax occasionally seemed a little unnatural for a native English-speaker, and when they spoke on the phone, something about his voice didn’t seem to match his pictures.Jane Googled him and found what looked like an authentic Linked In page and social media profiles as well as information on the projects he claimed to be working on, which seemed legitimate.And it’s not just particularly vulnerable people who fall victim either.“[It’s] not the case that stupid people fall for romance scams - they can be very clever,” Professor Monica Whitty, a cyber-psychologist, explains. Scamalytics, a company which runs anti-scammer software for a number of the major dating sites, are trying to reduce online dating fraud by creating profiles of the average male and female con artist.One of the most common techniques is to build up trust with the person by messaging for weeks or even months before suddenly having an emergency - the fake person being mugged but their daughter needing urgent surgery, for example - and asking for money.But then they suddenly need money for rent too, then food, then medical fees, and it can quickly escalate.

They're in West Africa, Eastern Europe and it's very difficult for British law enforcement to take action against them in those jurisdictions,” Steve Profitt, Deputy Head of Action Fraud explains.

By analysing the top 3,000 scammer profiles (that is, those they’ve come across most frequently in profiles blocked by their software in the last year) they’ve discovered what constitutes the ‘most attractive’ female and male propositions to those targeted by romance scammers.

The male profile is in his late 40s (48 is the most common age) with a high income.

Nancy*, a 47-year-old single mother from North Yorkshire was conned out of over £350,000 that way: “I wasn't comfortable, and then I got so far in I couldn't get myself out, and I didn't want to walk away having lost £50,000 or what-have-you, so you keep going in the hope that you're wrong and this person is genuine,” she explained to the BBC.

Nancy is now facing bankruptcy, and although her case is extreme, the average victim of online dating fraud loses £10,000 according to Action Fraud.

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